Strategic positioning

Strategic positioning studies aim at identifying target market segments, quantifying the revenue potential in relation to a value proposition, and defining the associated conditions for success.

AC Partners carries out strategic positioning studies in numerous industrial sectors. Our sector expertise, combined with our field experience in supporting our clients’ innovation and R&D projects, ensures that our recommendations are relevant and pragmatic

Our studies are structured in 3 steps:

Fermer
  • A first phase of market research aimed at characterizing different segments in terms of revenue potential, ecosystem, trends and drivers
  • The second phase aimed at identifying an objective and a developing a value proposition consistent with the company’s skills and assets
  • The third phase builds the market entry strategy.

Following a strategic positioning study, IAC Partners’ teams can support and optimize the execution of a development program, notably by elaborating a modular design strategy or by deploying a Design-to-Value and Design-to-Cost approach.

Tangible results at each mission

Discover our case studies

July 20, 2022

Secure the development schedule of a new compressor

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Addressing a robust claim of 2M€ to the contractor of a structural work

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Redesign the quality audit policy to improve the perceived value of products

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Transfer the entire production of electronic boards in a short period of time

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Reduce by 70% the number of references managed without reducing the variety of the offer of a hydraulic motor manufacturer

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Implement Design-To-Cost Methodology on the disposable card of a PCR testing instrument to reduce costs by 65%

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Reduce by 25% the execution process of a global inverter manufacturer

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Reduce CAPEX / OPEX / delays of a nuclear site decommissioning project by 20%.

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Carry out the competitiveness audit of the future participation of an investment fund in Due Diligence phase

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